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Parliament

Once a month, we share what we’re learning about branding and positioning at moments of change—new owners, new leaders, big shifts, and the culture that has to hold it all together. Short, useful, and worth your time.

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Culture under pressure

Culture under pressure When organizations change, should their cultures change as well? How much? How fast? Branding & positioning at moments of change / Oct 2026 Hey there, Like it or not, change is here. Teams are being reorganized, merged, trimmed, or asked to grow faster than they can hire. New owners and new leaders are showing up with new expectations. And the culture that got everyone here is getting stretched in ways nobody planned for. Here’s the thing: culture isn’t the ping-pong...